Several things can be rather frustrating in the sign game.
The biggest frustration can be getting a suitable photograph that relays the image the customer is trying to achieve.
This applies to all aspects of our client base, but none more so than the fast food, retail and restaurant industry.
Invariably we get people ‘lift’ photos off other sites, and send them to us for inclusion in their printed art.
Legally, and morally, we can’t use them. Aside from that, most photos on websites are 72 dpi and the size of a postage stamp. Enlarging them is not even a consideration when it comes to larger displays.
That leads us to the second biggest frustration; getting a photo that is large enough for us to produce something with a high level of clarity.
Janco Images addresses those two frustrations reasonably well.
With over 10,000 high-resolution images in 33 categories, all based around food, most concepts are covered.
Their image bank is always expanding and they welcome feedback on what you may need or require for a project. I assume they then task contributors with the job of creating images to fill the need.
If you are a photographer, they also encourage you to join them as a contributor. If your images are purchased, they pay a commission on each sale.
So, if you do have a project coming up that requires images of food, I’d seriously suggest you check it out.
You can either buy the high res image yourself and send it to us, or advise us of the stock number, and we will buy it for you. The higher the image resolution the better.
The prices are certainly affordable, but be aware that they are royalty free, meaning you’ll never own the image outright. Most stock sites do have the option for an outright purchase, so it may be worth asking the question.
‘Royalty free’ simply means that you will not be charged for the amount of prints per job as you would for a ‘rights managed’ image. Rights managed prints are a totally different buying experience, and are effectively licensed prints for a set time or quantity of a print run. It is usually a lot more expensive, and not really designed for short run production.
Drew’s Sign It Pty Ltd supply all types of signage for the restaurant and food industry. Exhibition, Retractable Banners and ‘A’ Frames signs are the most common request, but with vehicle wrap trends, the food industry is looking at ways of incorporating food photography into their larger-than-life vehicle billboards.
vehiclewrap.com.au have the technology, all you need is the vision.